Comments on: Three Great Logos I saw in London

By: Me and my Family in Piccadilly Circus, London | Andrew Kelsall | Graphic Designer

Sun, 04 Apr 2010 12:35:53 +0000

[...] last time I was in London, I wrote an article named Three Great Logos I saw in London, but this time I was way too busy to notice great design…as the kids kept me busy! Please [...]

By: Moonbadger

Moonbadger — Fri, 19 Mar 2010 11:06:55 +0000

The EAT poster is pretty genius, very simple, yet effective. Keeping the brand identity together on all products with one identifiable logo makes a lot of sense.

The little blacks mountain logo is pretty cool as well, very clever. It reminds me of the Fedex logo with the arrow in the middle, also very smart.
Moonbadger´s last blog ..This summer take a flight to the UK….

By: David Jonsson

David Jonsson — Mon, 21 Dec 2009 03:17:26 +0000

The EAT. logo and branding is great, I just popped over the to their website to see how it all came together, and the site’s got some great elements but it’s lacking something.

The packaging really stands out. I take my hat off to the designer/s as they’ve done a great job. Packaging can be neglected but really stands out when done well.

I miss London but when I spoke to my brother last night he said it’s absolutely freezing, so I’m content to be by the beach!

By: Andrew Kelsall

Andrew Kelsall — Wed, 13 May 2009 18:03:49 +0000

It’s one of those great logos that grabs your eyes and turns them towards it. Yeah, I don’t see how it could be any better; “perfect”…

Thanks for your comment Amanda.

By: Amanda Vlahakis

Amanda Vlahakis — Wed, 13 May 2009 11:58:16 +0000

Ooo I remember the first time I saw EAT.

I was utterly spellbound by the simplicity of it – one of the best bits of branding/nameing I’ve ever seen I think.

It’s just perfect.

By: Andrew Kelsall

Andrew Kelsall — Fri, 03 Apr 2009 18:44:02 +0000

I wonder what other cities the EAT. chain is in. Just London?

By: London Logos, Branding a City | Chew Design Belfast, Northern Ireland, Logo Design, Graphic and Web Design

Fri, 03 Apr 2009 11:16:39 +0000

[...] Three Great Logos I saw in London Bookmark this: [...]

By: Chewdesign

Chewdesign — Fri, 03 Apr 2009 11:14:16 +0000

Eat is a wonderful example of how a simple message can be put across. You can eat here! Brilliant. Its refined, classic and I love the tag line. A definite plus in the ongoing branding of this lively and fun city. Chewdesigns last blog post..+Logo Design for Tartine, Distillers Arms, Bushmills

By: Andrew Kelsall

Andrew Kelsall — Tue, 31 Mar 2009 18:31:32 +0000

Also, maybe is way Purple is “The Royal Color”??

By: inspirationbit

inspirationbit — Sat, 28 Mar 2009 00:57:05 +0000

it’s been awhile since I last updated my left-side image on iBit and posted something. Hopefully I’ll get back to blogging soon.

Re: purple. I guess, it’s our ego, we like to feel royal
Seriously though, I think it’s because purple has a magnetism and enigma that no other colours possess.

inspirationbits last blog post..Striking Web Sites with Font Stacks that Inspire

By: Andrew Kelsall

Andrew Kelsall — Fri, 27 Mar 2009 22:56:27 +0000

@ Vivian

Thanks for the compliment. I just revisited your blog, and I see you have changed your left-side image. I can always remember your site, with the right-aligned articles. Strange, but memorable!

I think all us designers are a fan of purple. I don’t know what it is about it

@ Phil

You’re right. Being German, I bet they last a lifetime

By: Phil

Phil — Thu, 26 Mar 2009 15:54:13 +0000

Geox sells shoes as far as I know. Now they also have a clothing line. Their slogan is: Shoes that breathe. Loosely translated from German. Phils last blog post..Long Live PSA Contest ‘09

By: inspirationbit

inspirationbit — Thu, 26 Mar 2009 05:40:17 +0000

I've seen the EAT logo somewhere recently, can't recall where exactly. I think it was in one of the magazines I read. But I too liked its powerful simplicity. I like this new purple masthead of yours, and how you mixed purple and green throughout your blog, and the smooth transition from purple to blue on the top graphics. Your purple & green are very different shades from purple & green on Inspiration Bit, and they look great together. inspirationbits last blog post..Striking Web Sites with Font Stacks that Inspire

By: Andrew Kelsall

Andrew Kelsall — Sun, 22 Mar 2009 12:33:14 +0000

Thanks everyone for your comments:

@ Carolyn

Yeah, I looked into it, and Geox is an athletic shoe as you said. I think they also sell clothing too. I’ve found their main site to be very confusing to navigate around, as a side-note.

@ David

The London Eye was well worth it. My friend managed to book in advance, so we only queued for 10 minutes, which was great. The Royal Albert Hall would be a great place to visit, maybe next time―along with The Tate Modern.

I saw the building, but didn’t get chance to visit. It was 4:30pm, and we decided to go to the Tower of London…but when we got there, it was closing!

@ Rob

I plan to visit again in about 3 month and I’ll go to the Tate then, me thinks. I’ll probably write an article about it.

I have re-designed the header, as I didn’t like like the way my blog looked at thumbnail-size, believe it or not I have now gone for a more standard, but more professional feel. I hope I have achieved my goal.

@ Shahzad

You’re welcome…

By: Shahzad Khan

Shahzad Khan — Sat, 21 Mar 2009 18:07:27 +0000

Thanks for the link back

Shahzad Khans last blog post..Energizing myself !

By: David Airey

David Airey — Sat, 21 Mar 2009 16:04:10 +0000

Hi Rob, The Tate Modern is a superb building. I've been there a couple of times, and would definitely go back. David Aireys last blog post..Logo Design Love book deal

By: Rob Cubbon

Rob Cubbon — Sat, 21 Mar 2009 16:00:28 +0000

I'm delighted you had a good time down here, Andrew. Did you make it to Tate Modern? And, every time I pop by it seems you've had a re-decoration. I love this cleaner look of your blog. Best yet! Rob Cubbons last blog post..Exciting business card design

By: David Airey

David Airey — Sat, 21 Mar 2009 15:43:07 +0000

Hi Andrew, I agree about the EAT branding. The consistency across their signage and packaging is great. Your London Eye photo takes me back to when I did the round trip. I was in London for a Saint Germain gig at the Royal Albert Hall. Great times. David Aireys last blog post..Logo Design Love book deal

By: Carolyn

Carolyn — Sat, 21 Mar 2009 13:49:02 +0000

“Logos are all about communication―and the ‘Blacks’ design did its job well.” I am so glad you said that! So many times we get caught up and forget that our job is to communicate.. graphically.

Also, I think geox is an athletic shoe..