Free Poster Download “You Can Read Better Than I Can Design Posters”

I’ve had the concept for this poster in-mind for many months now. It’s based on the premise that it doesn’t matter what order the letters of a word are in—just as long as the first and last letters are in the correct place (according to researchers at Cambridge University).
For example, try reading this:
Aoccdrnig to rscheearch at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the olny iprmoetnt tihng is taht the frist and lsat ltteer be at the rghit pclae. The rset can be a toatl mses and you can sitll raed it wouthit a porbelm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe.
Cool huh? I thought so too. My thinking is that the sentence on the poster design should read “You Can Read Better Than I Can Design Posters“. I hope no explanation is necessary regarding to humorous nature of the design (?) The image below shows some detail from the poster, with a slightly-patterned background effect.

Download for Free
The poster is available for download in both A4 and USA desktop printer sizes, saved in PDF Format:
• USA Version (8.5″ x 11″) @300dpi: Download PDF
• A4 Version (21cm x 29.7cm) @300dpi: Download PDF
• Don’t have a PDF Reader? Get one from Adobe Software Here
This poster design is branding with a Creative Commons Licence: Attribution-Noncommercial-No Derivative Works 2.0 Generic
Questions & comments welcome…


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11 Thoughtful Comments, Comment or Ping
Ray Pettersson
I see you’re using Creighton font on it! Great concept, brilliant execution! Thanks for sharing!
Jul 25th, 2010
Andrew Kelsall
@Ray → Yes, Creighton it is
One of the reasons I bought all weights of the font was so I can design some posters with it. This is the first of many (time permitting)…
Jul 26th, 2010
edo
It could be just me, but i have a problem with the last two words.
I keep reading…. You can read better than I can DIGEST POTATOES.
Im familiar with the concept of mixing the letters and still being able to read, there was a long email once upon… and the trick works fine for the beginning of the sentence. But somehow it fails for me on the last two words…
Jul 31st, 2010
Andrew Kelsall
@Edo → Hehe, I never spotted that, although not all the letters are present for those words. However, it’s great to hear another opinion on the design…
Aug 1st, 2010
Edo
Daer Adnerw,
Your poster definitely got me thinking, so I was researching a bit around the internet about the science behind letter scrambling.
There’s a very interesting page at Cambridge, which is where the myth is supposed to have originated:
http://www.mrc-cbu.cam.ac.uk/people/matt.davis/Cmabrigde/
So the idea of the author is that you cant randomly mix the letters in the middle. He gives the following examples:
“1) A vheclie epxledod at a plocie cehckipont near the UN haduqertares in Bagahdd on Mnoday kilinlg the bmober and an Irqai polcie offceir
2) Big ccunoil tax ineesacrs tihs yaer hvae seezueqd the inmcoes of mnay pneosenirs
3) A dootcr has aimttded the magltheuansr of a tageene ceacnr pintaet who deid aetfr a hatospil durg blendur”
All three sentences are scrambled using the same rules, but for most people they grow progressively more incomprehensible.
Anyway, thx for the post… it got me thinking, and I got to learn something new I didn’t know before.
Aug 1st, 2010
Andrew Kelsall
@Edo → I must admit, these sentences Do become progressively more incomprehensible, although after reading the last 2 lines twice, I understood the messages. Thanks for the extra info – I too find this kind of thing fascinating,
BTW, I love the “Daer Adnerw”
Aug 1st, 2010
john
You have had the ‘concept ‘ in your mind for a few months but it’s been done many times before – from Dyslexia to glasses ads. And why did it take months to get from your mind onto paper?
Originality is the true measure by which all design is judged.
Aug 2nd, 2010
Andrew Kelsall
@John → Why did it take months to get from my mind onto paper? Because personal projects like this are last on my list. In the meantime, my priorities are designing for clients, not myself. I have pages worth on concepts that I’d like to design which never see the light of day.
Everything has been done before in some way or another, I’ve never seen the adds you talk of. That’s another thing I don’t have time for: scouring the web for every poster ever designed.
Aug 2nd, 2010
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